podcast

Define typography?

Where did the word "typography" originate from?

What does typography involve?

What is a typeface?

What is another term for typeface?

What is a character?
different type styles
What is type style?
how you right
What does type style "create" within a design?

What is the waist line and what does it indicate?
the middle line
What is a base line and what does it indicate?
bottom where everything sits
What is an ascender?
goes above the base line
What is a descender?
goes under the base line
Describe a serif?
top finishing off stroke of a character
How can the size of the typeface be identified?
the fonts
What is a point?
standard unit of measure
How many points are in an inch?
72
What is a pica and how many are in an inch?
where you start in picas 6 picas in a inch
How many points are in a pica?
12
What is body type and where can it be found?
smaller type sizes
What is the key to selecting appropriate typefaces to be used as body type?
readability
What is display type and how is it used?
14 point or above
What is reverse type and when would it be used?
white type on a darker background
What is a typeface classification?
organizing your fonts
When was Blackletter invented and how was it used?
the earliest used in newspapers and wedding papers
Describer the characteristics of a Blackletter typeface?

When was Old Style invneted and what was is based on?
15 and 16 centuries
Describe the characteristics of an Old Style typeface?
wedge shaped classic looking have serifs
When were formal scripts developed?
17 and 18 centuries (formal)
When were casual scripts developed?
20 centuries (casual)
Describe the characteristics of a Script typeface?
every proper
When was Modern typefaces developed and why?
18 to 19 centuries
Describe the characteristics of a Modern typeface?thick and thin scripts perfectly hori. 
How early can Sans Serif typefaces be found? What happened?
early as 5 centuries
When did they become popular?
weigh heavily on culture
What does "sans serif" mean?
no serifs
Describe the characteristics of a Sans Serif typeface?
no thick or thins
When was Slab Serif developed and why?
19  centuries
Describe the characteristics of a Slab Serif typeface?
thick and chunky
Describe Decorative typefaces?
where everything else goes
Why were they developed?
to seem like a party look different then others
What are they best used for?
large sizes

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Portfolio- what a person or a company might look at to see what you have done with your works and what they will choose if the decide to choose you

it is important to have a portfolio so they can see all the work you put into and how well you work and what you have made over the years